Z Pattern and Optical Center
The man’s head in the design above is located at the optical center. This design uses z pattern because when this design is first seen, the eye goes from the man’s face to ‘BIRD’ to the other text at the bottom of the design and then maybe to the bottom right corner of the design. This path that the eye follows is shaped like a ‘Z’. The principles of design used in this design are emphasis, figure and ground, and contrast. The man’s face is emphasized because of the bright red on his head that stands out. The figure, the man and the text, stand out from the ground, the blue background. The reds and blues and even the white in this design all contrast with each other.
The man’s head in the design above is at the optical center. The eyes move from his head to the vase that is about to fall to the camera and then to the floor behind the man. This path the eyes take is in a ‘Z’ shape. The principles of design used in this piece are emphasis, figure and ground, unity, and rhythm. The vase that is above to fall is in front of a white wall. While the vase is mainly a darker color, the wall behind it is bright white, and the contrast in color between the two emphasizes the vase because it is the figure. The wall is the ground. The design uses unity because the colors all throughout the design are very dull and monotone. Rhythm is used in this design because one can sense the movement of the vase as it topples over.